We Turn Search Rankings into Revenue You Can Trace.
Breezad is a specialist search growth consultancy for service businesses. We rank you higher, get you cited in AI search results, and prove exactly what that traffic is worth — with GSC and GA4 data, not vanity metrics.
COMMON PROBLEMS
Why Your Website Isn't Bringing Leads
If your website looks fine but enquiries are low, SEO issues are usually hiding underneath the surface.
Ranking for keywords nobody buys from
Getting traffic that never converts because you’re targeting the wrong intent.
Slow website speed hurting conversions
Every second of load time costs you rankings and kills your bounce rate.
Competitors outranking you locally
You serve the area but Google doesn’t know it, leaving searches to your competition.
Poor page structure and weak content
Pages that don’t answer the question Google is trying to match get buried.
No SEO strategy behind the website
A well-designed website with no SEO is like a great shop with no signage, invisible.
Traffic coming in, but no leads converting
Volume means nothing without qualified visitors who are ready to act.
These are fixable problems and often faster than business owners think. A proper audit usually uncovers 10–20 quick wins within the first week.
WHAT WE DO
Search growth,
end to end.
Every service is part of one connected system, not a list of tactics sold separately. We build the full search presence your business needs, then measure what it produces.
📍
Local & Multi-City Search
Location page strategy, GBP/GMB management, citation building, local schema markup, and NAP consistency, built for service businesses operating across multiple cities.
GBP Management
Location Pages
Citation Building
Local Schema
📈
Organic Search Growth
Full-funnel SEO: technical audit, Core Web Vitals, topic cluster strategy, content production, internal linking, and E-E-A-T optimisation, aligned to your revenue targets.
Technical SEO
Content Strategy
Core Web Vitals
E-E-A-T
🤖
AI Search Visibility
Optimising for Google AI Overviews, ChatGPT Search, and Perplexity citations. The least understood and most underserved area in SEO today and Breezad’s genuine competitive advantage.
AI Overviews
GEO/AEO
Entity Building
FAQ Schema
🎯
Paid Search - Google Ads
Google Search, Performance Max, and Shopping campaigns managed against revenue targets, not impression share. Strategic oversight not set-and-forget management.
Google Search Ads
Performance Max
Shopping
CRO
📊
Search Measurement & Reporting
GSC setup and baseline, GA4 conversion tracking, BigQuery integration, and monthly reporting against agreed KPIs. Available as standalone for businesses that need better data, not just more data.
GA4
GSC
BigQuery
RevenueAttribution
OUR PROCESS
From audit to revenue impact.
We don’t start with content. We start with data. Everything after that is built on a baseline we’ve measured and agreed on with you.
Search Audit
GSC baseline, GA4 conversion audit, keyword gap analysis, and local visibility mapping across your service areas.
Strategy & Roadmap
We agree on specific targets: ranking positions, traffic volume, and enquiry thresholds. The retainer covers the full system to reach them.
Build & Optimise
Technical fixes, content, GBP management, AI schema, citations, and Google Ads, executed in sequence, measured at every step.
Report & Iterate
Monthly reporting against agreed KPIs. Revenue attribution, not session counts. Roadmap updated each quarter based on performance data.
INDUSTRIES WE SERVE
Built for
service businesses
We don’t work with everyone. Breezad is built for service businesses with physical or online operations, where local search and AI visibility translate directly into bookings, enquiries, and revenue.
🪵
Flooring & Surfaces
Installation, supply, and retail. Multi-city local and product SEO.
🔧
Home Services
Installation, renovation, maintenance trades across multiple suburbs.
🌿
Wellness & Beauty
Clinics, salons, and studios with physical locations and local client bases.
🏪
Specialty Retail
Retail with physical stores where local search drives foot traffic.
🏗️
Construction & Build
Builders, architects, and project managers competing in local markets.
🏠
Property Services
Cleaning, landscaping, pest control, and property management.
WHY CHOOSE US
Not another agency.
A specialist.
Most agencies sell SEO as a general service. Breezad is built for one thing: search growth for service businesses. That focus is what produces results that generalists can’t.
Specialism over generalism
Deep expertise in service businesses, flooring, home services, wellness, specialty retail. Not eCommerce. Not SaaS. Service businesses.
Outcome accountability
On-page, technical, off-page, GBP, and GEO/AEO treated as one connected system, not a menu of services you’re upsold into one at a time.
Full-system thinking
Deep expertise in service businesses, flooring, home services, wellness, specialty retail. Not eCommerce. Not SaaS. Service businesses.
Honest measurement
Every engagement starts with a GSC baseline and GA4 conversion setup. Monthly reports tied to revenue, not vanity metrics.
FAQs
SEO Questions
We Get Often.
Honest answers to the things most business owners want to know before starting.
What is SEO for service businesses and how is it different from standard SEO?
SEO for service businesses is built around location-specific, intent-driven searches, “flooring installer in Melbourne” or “bathroom renovator near me.” It requires ranking in Google Maps, managing Google Business Profiles, and appearing in AI-generated results. Generic SEO strategies built for e-commerce or publishing routinely underperform for service businesses because they ignore these signals entirely.
What does a local SEO consultant actually do for a service business?
A local SEO consultant improves how a service business appears in organic search, Google Maps, and AI-generated results. The work covers Google Business Profile optimisation, location-specific web pages, technical fixes that suppress rankings, and ensuring business data is consistent across the web. Rankings shift with algorithm updates and competitor activity, so the work is ongoing, not a one-time project.
What is multi-location SEO and why do service businesses need it?
Multi-location SEO builds a distinct search presence for each city a service business operates in. A business that serves three cities but has one generic homepage effectively competes everywhere and ranks nowhere. Location-specific pages, individual GBP listings, and local content signals are what allow service businesses to rank where their customers are actually searching.
What is Google Business Profile management and why does it matter for search rankings?
Google Business Profile management is the ongoing optimisation of a business’s listing on Google Search and Maps, categories, reviews, posts, photos, and data consistency with the main website. GBP is one of the strongest local ranking signals. Actively managed profiles consistently outrank neglected ones, even when the competitor has a stronger website.
What is AI search visibility and how do service businesses appear in AI-generated results?
AI search visibility means appearing as a cited source in Google AI Overviews, ChatGPT search, and Perplexity. These systems surface structured, authoritative content, not ranked websites. Service businesses earn citations through direct-answer FAQ content, FAQPage and LocalBusiness schema markup, and consistent entity signals across the web. Most businesses are not yet competing for this visibility.
How do you measure whether SEO is actually generating revenue, not just traffic?
Revenue attribution from SEO requires GA4 conversion tracking mapped to real business outcomes — form submissions, phone calls, quote requests, plus Search Console data and call tracking for enquiries that never touch a web form. Traffic and rankings are directional signals. Leads and revenue are the actual measure.
How long does SEO take to produce results for a service business?
You get a dedicated Melbourne SEOMost service businesses see meaningful ranking improvements within three to six months, with revenue impact building over six to twelve. Timelines depend on market competition, site condition, and the state of existing GBP and local authority signals. SEO compounds, gains in month four build on work done in month one, which is why consistency matters more than speed. consultant assigned to your account from day one. No rotating account managers, no offshore call centres. Your consultant knows your business, your goals, and your competitive landscape – and is directly accessible at all times.
FREE SEARCH AUDIT
Find out where your
search presence is
leaving money behind.
We’ll audit your current search position, organic rankings, GBP visibility, AI Overview appearances, and conversion tracking quality and show you exactly where the revenue gap is.